Photo Credits: Beauty of Joseon

[Brand Deep Dive] Beauty of Joseon

We are back with a new brand deep dive, and this time we are sharing the product lines of a brand that definitely surprised us with their high quality products. Let’s talk about Beauty of Joseon.

Beauty of Joseon is a brand that takes pride in their unique skincare concept. Their products are made with Hanbang; traditional herbal medicines handed down from Korea’s Joseon Dynasty. Their products are divided into different main ingredient lines, including Rice Water, Ginseng, Green Plump Water, Propolis, Green Tea Leaf Water and Prunus Mume Flower Water. 

If you are looking to try on the products in their line, keep reading to find which one suits your skin concern or type.


Let’s start with Rice. Beauty of Joseon uses rice water as a main ingredient for this line, if you are looking for a product rich in amino acids and minerals to keep your skin healthy, bright and hydrating, this is your line. 

This line includes a serum design for hyperpigmentation and uneven skin tone, the TikTok famous ‘Relief Sun: Rice + Probiotics SPF50+with a lightweight formula and moisturising ingredients, the well-known ‘Dynasty cream’ for deep moisture and control of sebum production on the skin, the cleansing balm which removes impurities from the skin and finally their Low ph face and body cleansing bar. 

Find out more about this line here.


Ginseng is one of my favourite lines from this brand. This ingredient has anti-aging properties along with nourishing ingredients. Starting with the ‘Revive Serum’ and its mix of ginseng and snail mucin, these products will improve skin elasticity and brighten your complexion. 

The ‘ginseng essence water’ is a toner that helps the skin balance and prepare it for the rest of the skin care routine, the inclusion of niacinamide in their ingredient makes it a powerful toner to control sebum and balance the skin’s natural oils. 

Ginseng and retinol are the key ingredients in their ‘Revive eye serum’, these ingredients improve fine lines at the same of providing rich moisture to the delicate skin around the eye area. Last in this line is the cleansing oil, perfect to help remove impurities and get your skin ready for the rest of your skin care.

Photo Credits: Beauty of Joseon

Find out more about this line here

Green Plump Water

Green plump water is an herbal ingredient known for its exfoliating properties, perfect for restoring the skin. In this line you can find a cleanser, peeling gel and toner, all of them including AHAs to restore the skin. 

Based on their ingredients list, this line would suit everyone wanting to improve the skin texture and overall complexion. 

Find out more about this line here


According to Beauty of Joseon, propolis was an ingredient used for its anti-inflammatory properties, making it a great ingredient for skin moisture and fighting acne.  

This line only includes the ‘Glow Serum: Propolis + Niacinamide’, I have used this product for a couple of months, and I noticed a big difference in my skin texture and overall complexion. If you have combo/oily skin this product will work perfect on your skin, it will help with the sebum production and also balance. 

Photo Credits: Beauty of Joseon

Find out more about this serum here

Green Tea

Green tea is a holy grail when it comes to skin care, this nutrient rich ingredient, including anti-inflammatory and soothing properties. This line only has the ‘Calming Serum:  Green Tea + Panthenol’, designed to improve irritated and sensitive skin. 

Photo Credits: Beauty of Joseon

Find out more about this product here.

Centella Asiatica 

The last line we want to talk about is ‘Centella Asiatica’ , a K-beauty favourite. The ‘Centella Asiatica Calming mask’ is the only product for this key ingredient, and its formulation works wonders for those looking for soothing and deep hydration properties. 

Photo Credits: Beauty of Joseon

Find out more about this product here

If you were looking to try out this brand, it’s an absolute yes from us. Their ingredient list and full properties are just amazing for the skin. 

Kathleen Herrera
K-Beauty enthusiast, Drama Lover, Melophile and Foodie, writing about her faves on a daily basis.